top of page
Search

The Staycation Spark That Became a Guide for Emerging Creatives.

ree

On a recent staycation, I sat with a cup of tea and a to-do list for my upcoming collection that could double as a novel. In the past, that list might’ve sent me into panic mode—samples, line sheets, pricing, outreach, delivery windows… all the moving pieces. But this time, I felt calm.

Not because the work got easier (it never really does), but because I’ve been down this road before. Every season has taught me something—sometimes the hard way. And those lessons have quietly reshaped how I plan, price, pitch, and produce. As I sat there, I had an a-ha moment: I wanted to bottle up what I’ve learned and hand it to the designer I used to be—the one with vision, grit, and a thousand questions.

That spark became From Studio to Storefront, my new e-book for emerging creatives who are navigating the leap from idea to sell-through.

This isn’t theory. It’s the step-by-step I wish I had—hard-won lessons from building collections, meeting with buyers, managing timelines, and correcting the missteps that cost me time and money early on. If I can help even one person reach their goals sooner, that’s me paying it forward.

What’s inside

  • Roadmap clarity: how to sequence your season (samples → line sheets → outreach → market → production → delivery) without the scramble.

  • Pricing without guesswork: moving beyond “double it and hope,” and what numbers actually belong in your cost.

  • Line sheets that sell: what buyers look for, what to cut, and how to present cleanly and confidently.

  • Wholesale outreach, made simple: the emails, follow-ups, and small touches that open doors.

  • Market & showroom readiness: checklists, appointment flow, and how to capture orders (and reorders).

  • Working with reps (or going solo): how to choose partners—or strategically self-rep until you’re ready.

  • Production realities: delivery calendars, MOQs, and common pitfalls to avoid so you keep margins intact.

I wrote this for the multi-hyphenate creative—the one sketching at midnight, answering buyer emails at 7am, and doing it scared anyway. If that’s you, this is your shortcut: fewer detours, more momentum.

If you’ve been waiting for a sign to take your brand from beautiful idea to in stores, consider this it.

👉 Download From Studio to Storefront now for $37 and start building your season with clarity and confidence.

P.S. Have questions after reading? I also offer optional 1:1 consults if you want feedback tailored to your line.

 
 
 

Comments


bottom of page